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This guide will give you everything you need to understand about social media performance data. We’ll put metrics into context, and show you how they can effectively guide your business decisions for social media success.

Are paid ads for small businesses worth the spend? This guide explains what PPC is, and why it deserves to be a budget priority. Discover plain-speak, pro tips for successful ad campaigns. Also find out how to make ads management easier then ever before.

Promote your business with a TikTok bio link. Find out how to add a URL to your profile and get a helpful tip for linking to multiple sites.

Get to know what is the standard business card size and card design detail.

There’s confusion around AI (Artificial Intelligence), among tech savvy and tech challenged people alike. This article will clear things up by explaining how small business owners, even with zero tech skills, can use AI to attract and engage with more customers.

Learn how to earn media coverage and publicity for your business, without the big-business budgets.

Take a dip into the world of SEO. Discover what it actually can and can't do, and some simple ways to get some quick wins.

Check out the top blog post formulas and gain the confidence to create content that attracts traffic, leads, and sales.

Master the art of paid social with expert guidance on choosing platforms, planning budgets, and targeting customers.

Discover what to optimize on your homepage, contact page, and about page, as well as learning the language of SEO.

Walk through the key components of creating a simple brand, including logo, color, and font, with little to no budget.

Set your homepage and website up for more sales with some simple concepts that you can apply yourself.

Make the right SEO connections to get better site traffic, from building relationships to avoiding irrelevant backlinks.

Get started with online advertising channels and learn how they can attract more customers to your business.

Discover this simple framework for developing key business strategies — topping up your soul and bank balance.

Create a true brand story to better tell your customers what makes your business and products special.

Take a look at the top email marketing tools to understand which is the right one for your business.

Learn how to turn your networking conversations into business, even when you're not at networking events.

Harness social media without going near the deep end. You'll cover key basics like ROI, strategy, and metrics.

Feel more comfortable about making sales, even if you’re an introvert, in a way that feels totally authentic.

Master the basics of SEO over 6 simple video modules, and get your website shooting up the search rankings.

Create seasonal marketing campaigns for your business that allow you to tap into some of the hottest sales trends.

Planning ahead is essential for your business blog's success. Learn how to build a blogging schedule and discover the best tools to use.