Heart-centred sales: How to serve without the hard sell

Catherine Watkin, founder of Selling from the Heart, is the UK's leading expert in authentic and heart-centred sales. She works with business owners who feel called to make a difference but struggle to get enough clients because they feel awkward about selling their services. Through her online courses and membership she’s taught hundreds of business owners how to sell in a way that feels authentic and comfortable for both them and the client. Her process gets great results with students reporting conversion rates of 75-90% after learning her method, and 10-30% on webinars. Catherine is an inspiring role model for how it’s possible to create a successful business without resorting to sleazy or manipulative sales and marketing techniques.