The purpose profit matrix: finding your ideal clients

Colleen B. | May 25, 2023
30 mins

Summary

A simple framework to develop four key business strategies for ensuring your business tops up your soul and your bank balance.

Biography

Picture of Colleen B.

Colleen B.

Colleen started her copywriting career in 2008. She loves to write honest, clear, and concise copy, and her work has been featured in many places in print and online, including HuffPost UK and The Times. Colleen’s passions include cooking, playing pool, and board games.

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