Idea to Launch, the class for those looking to start a new business venture or struggling to get their idea off the ground. Grounded in asking the 6 fundamental questions (Why, What, Who, How, Where, When), this class covers:
- how to identify opportunities for starting a new business
- a simple evaluative framework to assess which idea to focus of
- the importance of a well-designed value proposition,
- the 3 core reasons for failing at a business
- a phased approach to minimize the risk of common failures