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Branding","parentSlug":"web-design-branding","type":"category"},{"slug":"web-design-branding","title":"Web Design & Branding","type":"category"}],"type":"guide"},{"title":"B2B website designs: What you need before you get started","slug":"b2b-website","publicationMonth":"May 2026","postInfo":{"readTime":11},"excerpt":"This guide walks you through the essential features and design tips to keep in mind when creating a business-to-business (B2B) website.","cardImage":{"title":"03 – Graphic Design Basics-thumbnail Color code 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Include key details above the fold, including the event name, dates, and location, and add high-quality images that make the event appealing to site visitors.\u003c/p>"},{"question":"How do you optimize an event website for mobile users?","answer":"\u003cp>To make a \u003ca href=\"https://www.namecheap.com/guru-guides/what-is-mobile-first-design/\">mobile-friendly design\u003c/a> for an event website, ensure that images and text appear correctly when viewed from a phone or tablet. Create a menu that enables users to quickly navigate to different areas of the site and make sure the registration process is as simple and straightforward as possible.\u003c/p>"},{"question":"How early should you launch an event website before the event?","answer":"\u003cp>Event websites should be launched at least a few months prior to the event. However, if the event involves travel or significant preparation on the part of the attendees, plan to launch the site at least six months before the event. Consider creating a \u003ca href=\"https://www.namecheap.com/guru-guides/what-is-a-microsite/\">microsite\u003c/a> even earlier to announce the event before the full website is ready to launch.\u003c/p>"}],"content":[{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Event websites are fully dedicated to a conference, summit, convention, or other kind of event. They’re filled with helpful information to let visitors know what to expect. They can help establish you as a leader in the sector in which you’re hosting an event. And most importantly, they help attendees make reservations or buy tickets.\u003c/p>\n","innerContent":["\n\u003cp>Event websites are fully dedicated to a conference, summit, convention, or other kind of event. They’re filled with helpful information to let visitors know what to expect. They can help establish you as a leader in the sector in which you’re hosting an event. And most importantly, they help attendees make reservations or buy tickets.\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>It may seem like a lot to have a whole website dedicated to a single event, but there’s plenty of content, information, and marketing that makes this kind of build worthwhile. Even so, a full website isn’t a must for all events — you can always create a page on your current site that serves a similar purpose. Whichever route you take, all successful event website designs include similar features. Learn about these must-have features and how to put them to work for your next blockbuster event.\u003c/p>\n","innerContent":["\n\u003cp>It may seem like a lot to have a whole website dedicated to a single event, but there’s plenty of content, information, and marketing that makes this kind of build worthwhile. Even so, a full website isn’t a must for all events — you can always create a page on your current site that serves a similar purpose. Whichever route you take, all successful event website designs include similar features. Learn about these must-have features and how to put them to work for your next blockbuster event.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"label":"What are the main considerations for an event webpage?","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch2 class=\"wp-block-heading\" id=\"what-are-the-main-considerations-for-an-event-webpage\">What are the main considerations for an event webpage?\u003c/h2>\n","innerContent":["\n\u003ch2 class=\"wp-block-heading\" id=\"what-are-the-main-considerations-for-an-event-webpage\">What are the main considerations for an event webpage?\u003c/h2>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>These considerations should be the main drivers of the website design for any type of event, from a sporting match to a networking breakfast:\u003c/p>\n","innerContent":["\n\u003cp>These considerations should be the main drivers of the website design for any type of event, from a sporting match to a networking breakfast:\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>- \u003cstrong>Communicating important information\u003c/strong>. Beyond the basic information about the event, highlight featured speakers, parties, and other components that will attract visitors — and sell tickets.\u003c/p>\n","innerContent":["\n\u003cp>- \u003cstrong>Communicating important information\u003c/strong>. Beyond the basic information about the event, highlight featured speakers, parties, and other components that will attract visitors — and sell tickets.\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>- \u003cstrong>Showcasing the highlights\u003c/strong>. In addition to a full event schedule, elevate the main attractions of your event by placing them front and center on your event’s website design.\u003c/p>\n","innerContent":["\n\u003cp>- \u003cstrong>Showcasing the highlights\u003c/strong>. In addition to a full event schedule, elevate the main attractions of your event by placing them front and center on your event’s website design.\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>- \u003cstrong>Good design\u003c/strong>. Just like any other pages on your website, a good event page communicates important information while conveying professionalism and \u003ca href=\"https://www.namecheap.com/guru-guides/website-design-tips/\" target=\"_blank\" rel=\"noreferrer noopener\">catching visitors’ eyes\u003c/a>.\u003c/p>\n","innerContent":["\n\u003cp>- \u003cstrong>Good design\u003c/strong>. Just like any other pages on your website, a good event page communicates important information while conveying professionalism and \u003ca href=\"https://www.namecheap.com/guru-guides/website-design-tips/\" target=\"_blank\" rel=\"noreferrer noopener\">catching visitors’ eyes\u003c/a>.\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>- \u003cstrong>Informative, persuasive copy\u003c/strong>. Convince people to come. Remember, the main goal of your event webpage is to sell tickets, and good writing goes a long way in persuading people to reserve their spot.\u003c/p>\n","innerContent":["\n\u003cp>- \u003cstrong>Informative, persuasive copy\u003c/strong>. Convince people to come. Remember, the main goal of your event webpage is to sell tickets, and good writing goes a long way in persuading people to reserve their spot.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"label":"6 key features for an event webpage","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch2 class=\"wp-block-heading\" id=\"n-6-key-features-for-an-event-webpage\">6 key features for an event webpage\u003c/h2>\n","innerContent":["\n\u003ch2 class=\"wp-block-heading\" id=\"n-6-key-features-for-an-event-webpage\">6 key features for an event webpage\u003c/h2>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Successful event website pages are information-heavy while retaining their appealing designs — the best of both worlds to help attract attendees to your event. Here are the key features every event website or webpage needs to be successful. \u003c/p>\n","innerContent":["\n\u003cp>Successful event website pages are information-heavy while retaining their appealing designs — the best of both worlds to help attract attendees to your event. Here are the key features every event website or webpage needs to be successful. \u003c/p>\n"]},{"blockName":"nc-hc/product-block","attrs":{"buttonLabel":"Create site with Site Maker","buttonUrl":"https://www.namecheap.com/visual/site-maker/","buttonTarget":"_blank","buttonRel":"noreferrer noopener"},"innerBlocks":[],"innerHTML":"\n\u003cdiv class=\"wp-block-nc-hc-product-block gb-product-card\">\u003cdiv class=\"gb-product-card__text\">\u003c/div>\u003ca href=\"https://www.namecheap.com/visual/site-maker/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"gb-btn gb-btn--primary\">Create site with Site Maker\u003c/a>\u003c/div>\n","innerContent":["\n\u003cdiv class=\"wp-block-nc-hc-product-block gb-product-card\">\u003cdiv class=\"gb-product-card__text\">\u003c/div>\u003ca href=\"https://www.namecheap.com/visual/site-maker/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"gb-btn gb-btn--primary\">Create site with Site Maker\u003c/a>\u003c/div>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Easy registration","parent":"6dce561e-9aba-4655-a34b-4ef07bc23a2f","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"easy-registration\">Easy registration\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"easy-registration\">Easy registration\u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"Photo by \u003ca href=\"https://www.pexels.com/@cottonbro/\" target=\"_blank\" rel=\"noreferrer noopener\">cottonbro studio\u003c/a>","id":8878,"sizeSlug":"full","linkDestination":"none","title":"pexels-cottonbro-studio-4065876 (1)","description":"","alt":"person with macbook on table","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1-320x216.jpg","width":320,"height":216},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1-600x405.jpg","width":600,"height":405},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg\" alt=\"person with macbook on table\" class=\"wp-image-8878\"/>\u003cfigcaption class=\"wp-element-caption\">Photo by \u003ca href=\"https://www.pexels.com/@cottonbro/\" target=\"_blank\" rel=\"noreferrer noopener\">cottonbro studio\u003c/a>\u003c/figcaption>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-cottonbro-studio-4065876-1.jpg\" alt=\"person with macbook on table\" class=\"wp-image-8878\"/>\u003cfigcaption class=\"wp-element-caption\">Photo by \u003ca href=\"https://www.pexels.com/@cottonbro/\" target=\"_blank\" rel=\"noreferrer noopener\">cottonbro studio\u003c/a>\u003c/figcaption>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Signing up attendees is the main goal of any event registration page. Make it easy for visitors to understand their ticketing options, and make it even easier to pay. There are lots of event platforms, like Eventbrite, that handle the ticket sales and payment processing for you. All you need to do is link to the payment page, and attendees are registered with a few clicks.\u003c/p>\n","innerContent":["\n\u003cp>Signing up attendees is the main goal of any event registration page. Make it easy for visitors to understand their ticketing options, and make it even easier to pay. There are lots of event platforms, like Eventbrite, that handle the ticket sales and payment processing for you. All you need to do is link to the payment page, and attendees are registered with a few clicks.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"The main attractions","parent":"6dce561e-9aba-4655-a34b-4ef07bc23a2f","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"the-main-attractions\">The main attractions\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"the-main-attractions\">The main attractions\u003c/h3>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>What makes your event different? Why should someone come to your event? Highlighting the hallmark attractions is one way to turn a maybe into a yes. Utilize \u003ca href=\"https://www.namecheap.com/guru-guides/website-design-tips/\" target=\"_blank\" rel=\"noreferrer noopener\">your site design\u003c/a> to put the main events front and center. That can be a special speaker, a can’t-miss panel, a unique offering, or even a place to showcase event news that can help move more tickets.\u003c/p>\n","innerContent":["\n\u003cp>What makes your event different? Why should someone come to your event? Highlighting the hallmark attractions is one way to turn a maybe into a yes. Utilize \u003ca href=\"https://www.namecheap.com/guru-guides/website-design-tips/\" target=\"_blank\" rel=\"noreferrer noopener\">your site design\u003c/a> to put the main events front and center. That can be a special speaker, a can’t-miss panel, a unique offering, or even a place to showcase event news that can help move more tickets.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Event schedule","parent":"6dce561e-9aba-4655-a34b-4ef07bc23a2f","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"event-schedule\">Event schedule\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"event-schedule\">Event schedule\u003c/h3>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Attending an event takes lots of planning, and a clear schedule can help your guests prepare accordingly. This is especially helpful for multi-day events where some attendees may not be able to come every day, or for events where multiple panels or speakers run at the same time.\u003c/p>\n","innerContent":["\n\u003cp>Attending an event takes lots of planning, and a clear schedule can help your guests prepare accordingly. This is especially helpful for multi-day events where some attendees may not be able to come every day, or for events where multiple panels or speakers run at the same time.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Travel information","parent":"6dce561e-9aba-4655-a34b-4ef07bc23a2f","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"travel-information\">Travel information\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"travel-information\">Travel information\u003c/h3>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Instructions for how to get to your event can help attendees plan their trip. Some of the details you may want to include are driving directions from local highways, information about the closest airports, and pickup spots for ride-sharing on site. It’s also beneficial to provide parking options for drivers. If your event partners with local lodging options or offers special hotel deals, add that to the travel information.\u003c/p>\n","innerContent":["\n\u003cp>Instructions for how to get to your event can help attendees plan their trip. Some of the details you may want to include are driving directions from local highways, information about the closest airports, and pickup spots for ride-sharing on site. It’s also beneficial to provide parking options for drivers. If your event partners with local lodging options or offers special hotel deals, add that to the travel information.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Images and videos ","parent":"6dce561e-9aba-4655-a34b-4ef07bc23a2f","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"images-and-videos\">Images and videos \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"images-and-videos\">Images and videos \u003c/h3>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Make your event shine! If you have high-quality images and engaging video from prior events, this is the place to showcase them. These potent visuals can bring your event to life in a way that words alone can only take so far.\u003c/p>\n","innerContent":["\n\u003cp>Make your event shine! If you have high-quality images and engaging video from prior events, this is the place to showcase them. These potent visuals can bring your event to life in a way that words alone can only take so far.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Important policies","parent":"6dce561e-9aba-4655-a34b-4ef07bc23a2f","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"important-policies\">Important policies\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"important-policies\">Important policies\u003c/h3>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Health and safety, cancellation, conduct, and other types of policies are important to disclose to ticket holders in advance. This way, they can make the best decisions for themselves if they need to transfer their ticket or if they aren’t feeling well. These policies can also reduce the number of questions you need to field, such as inquiries about refunds.\u003c/p>\n","innerContent":["\n\u003cp>Health and safety, cancellation, conduct, and other types of policies are important to disclose to ticket holders in advance. This way, they can make the best decisions for themselves if they need to transfer their ticket or if they aren’t feeling well. These policies can also reduce the number of questions you need to field, such as inquiries about refunds.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"label":"Is there a color scheme you should choose for an event’s webpage?","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch2 class=\"wp-block-heading\" id=\"is-there-a-color-scheme-you-should-choose-for-an-events-webpage\">Is there a color scheme you should choose for an event’s webpage?\u003c/h2>\n","innerContent":["\n\u003ch2 class=\"wp-block-heading\" id=\"is-there-a-color-scheme-you-should-choose-for-an-events-webpage\">Is there a color scheme you should choose for an event’s webpage?\u003c/h2>\n"]},{"blockName":"core/image","attrs":{"caption":"Photo by \u003ca href=\"https://www.pexels.com/@pixabay/\" target=\"_blank\" rel=\"noreferrer noopener\">Pixabay\u003c/a>","id":8879,"sizeSlug":"full","linkDestination":"none","title":"pexels-pixabay-159560 (1)","description":"","alt":"color palette","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1-320x216.jpg","width":320,"height":216},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1-600x405.jpg","width":600,"height":405},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg\" alt=\"color palette\" class=\"wp-image-8879\"/>\u003cfigcaption class=\"wp-element-caption\">Photo by \u003ca href=\"https://www.pexels.com/@pixabay/\" target=\"_blank\" rel=\"noreferrer noopener\">Pixabay\u003c/a>\u003c/figcaption>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2022/12/pexels-pixabay-159560-1.jpg\" alt=\"color palette\" class=\"wp-image-8879\"/>\u003cfigcaption class=\"wp-element-caption\">Photo by \u003ca href=\"https://www.pexels.com/@pixabay/\" target=\"_blank\" rel=\"noreferrer noopener\">Pixabay\u003c/a>\u003c/figcaption>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>There are \u003ca href=\"https://www.namecheap.com/guru-guides/visual-identity-basics/\" target=\"_blank\" rel=\"noreferrer noopener\">two types of color palettes to consider\u003c/a> when building an event’s online presence, whether a full site or a single page. Those are the brand colors, and any special colors associated with the event itself.\u003c/p>\n","innerContent":["\n\u003cp>There are \u003ca href=\"https://www.namecheap.com/guru-guides/visual-identity-basics/\" target=\"_blank\" rel=\"noreferrer noopener\">two types of color palettes to consider\u003c/a> when building an event’s online presence, whether a full site or a single page. Those are the brand colors, and any special colors associated with the event itself.\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>For many organizations, the color scheme of the event is the same as the colors selected for your brand identity. Look at your logo to get \u003ca href=\"https://www.namecheap.com/logo-maker/ideas/\" target=\"_blank\" rel=\"noreferrer noopener\">inspiration for the colors\u003c/a> you want to use on your event’s website or webpage. For larger events that have their own branding, the event itself may have its own color palette. Whichever way you go, make sure you prioritize consistency above all else in your event website design.\u003c/p>\n","innerContent":["\n\u003cp>For many organizations, the color scheme of the event is the same as the colors selected for your brand identity. Look at your logo to get \u003ca href=\"https://www.namecheap.com/logo-maker/ideas/\" target=\"_blank\" rel=\"noreferrer noopener\">inspiration for the colors\u003c/a> you want to use on your event’s website or webpage. For larger events that have their own branding, the event itself may have its own color palette. Whichever way you go, make sure you prioritize consistency above all else in your event website design.\u003c/p>\n"]},{"blockName":"nc-hc/product-block","attrs":{"buttonLabel":"Discover Namecheap Visual Suite","buttonUrl":"https://www.namecheap.com/visual/","buttonTarget":"_blank","buttonRel":"noreferrer noopener"},"innerBlocks":[],"innerHTML":"\n\u003cdiv class=\"wp-block-nc-hc-product-block gb-product-card\">\u003cdiv class=\"gb-product-card__text\">\u003c/div>\u003ca href=\"https://www.namecheap.com/visual/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"gb-btn gb-btn--primary\">Discover Namecheap Visual Suite\u003c/a>\u003c/div>\n","innerContent":["\n\u003cdiv class=\"wp-block-nc-hc-product-block gb-product-card\">\u003cdiv class=\"gb-product-card__text\">\u003c/div>\u003ca href=\"https://www.namecheap.com/visual/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"gb-btn gb-btn--primary\">Discover Namecheap Visual Suite\u003c/a>\u003c/div>\n"]},{"blockName":"core/heading","attrs":{"label":"11 event website design examples","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch2 class=\"wp-block-heading\" id=\"n-11-event-website-design-examples\">11 event website design examples\u003c/h2>\n","innerContent":["\n\u003ch2 class=\"wp-block-heading\" id=\"n-11-event-website-design-examples\">11 event website design examples\u003c/h2>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Ready to put your event out into the world? These 11 events all have websites dedicated to sharing relevant information and guiding visitors to buy tickets. Take some inspiration by exploring the examples listed below.\u003c/p>\n","innerContent":["\n\u003cp>Ready to put your event out into the world? These 11 events all have websites dedicated to sharing relevant information and guiding visitors to buy tickets. Take some inspiration by exploring the examples listed below.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Austin City Limits Music Festival","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"austin-city-limits-music-festival\">\u003ca href=\"https://www.aclfestival.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Austin City Limits Music Festival\u003c/a>\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"austin-city-limits-music-festival\">\u003ca href=\"https://www.aclfestival.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Austin City Limits Music Festival\u003c/a>\u003c/h3>\n"]},{"blockName":"core/image","attrs":{"id":18250,"sizeSlug":"full","linkDestination":"none","title":"austin_city_limits_music_festival","description":"","alt":"Austin City Limits Music festival site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png","width":669,"height":452}],"caption":""},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png\" alt=\"Austin City Limits Music festival site\" class=\"wp-image-18250\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/austin_city_limits_music_festival.png\" alt=\"Austin City Limits Music festival site\" class=\"wp-image-18250\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Music lovers, rejoice: Austin City Limits is one of the most renowned music festivals in the U.S., and with such a large festival comes lots of planning. The ACL website prioritizes the dates and location front and center. As you scroll down the page, you’ll find more information about the attractions beyond musicians, including food and ancillary events in between the music acts. Convenient buttons at the top of the page make it easy to buy tickets and sign up for updates.\u003c/p>\n","innerContent":["\n\u003cp>Music lovers, rejoice: Austin City Limits is one of the most renowned music festivals in the U.S., and with such a large festival comes lots of planning. The ACL website prioritizes the dates and location front and center. As you scroll down the page, you’ll find more information about the attractions beyond musicians, including food and ancillary events in between the music acts. Convenient buttons at the top of the page make it easy to buy tickets and sign up for updates.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Adobe Summit ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"adobe-summit\">\u003ca href=\"https://business.adobe.com/summit/adobe-summit.html\" target=\"_blank\" rel=\"noreferrer noopener\">Adobe Summit\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"adobe-summit\">\u003ca href=\"https://business.adobe.com/summit/adobe-summit.html\" target=\"_blank\" rel=\"noreferrer noopener\">Adobe Summit\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18251,"sizeSlug":"full","linkDestination":"none","title":"adobe_summit_site","description":"","alt":"Adobe summit site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png\" alt=\"Adobe summit site\" class=\"wp-image-18251\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/adobe_summit_site.png\" alt=\"Adobe summit site\" class=\"wp-image-18251\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>This conference for creative professionals attracts people from around the world. The Adobe Summit website showcases keynote speakers from the last event and a recap video to highlight what attendees at the next summit can expect. More details about each of the conference’s many sessions are conveniently linked on the home page. \u003c/p>\n","innerContent":["\n\u003cp>This conference for creative professionals attracts people from around the world. The Adobe Summit website showcases keynote speakers from the last event and a recap video to highlight what attendees at the next summit can expect. More details about each of the conference’s many sessions are conveniently linked on the home page. \u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Bloomberg Technology Summit ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"bloomberg-technology-summit\">\u003ca href=\"https://events.bloomberglive.com/event/BloombergTechSanFrancisco2026/summary\" target=\"_blank\" rel=\"noreferrer noopener\">Bloomberg Technology Summit\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"bloomberg-technology-summit\">\u003ca href=\"https://events.bloomberglive.com/event/BloombergTechSanFrancisco2026/summary\" target=\"_blank\" rel=\"noreferrer noopener\">Bloomberg Technology Summit\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18248,"sizeSlug":"full","linkDestination":"none","title":"bloomberg_summit_site","description":"","alt":"Bloomberg Technology Summit site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png\" alt=\"Bloomberg Technology Summit site\" class=\"wp-image-18248\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/bloomberg_summit_site.png\" alt=\"Bloomberg Technology Summit site\" class=\"wp-image-18248\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>A bold graphic showcasing the conference’s theme greets visitors to the Bloomberg Technology Summit website. An easy-to-navigate menu features all the details for the event, from a list of speakers to a full agenda. Important themes for the event are front and center on the home page, drawing visitors into what they can expect at the summit.\u003c/p>\n","innerContent":["\n\u003cp>A bold graphic showcasing the conference’s theme greets visitors to the Bloomberg Technology Summit website. An easy-to-navigate menu features all the details for the event, from a list of speakers to a full agenda. Important themes for the event are front and center on the home page, drawing visitors into what they can expect at the summit.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"SXSW ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"sxsw\">\u003ca href=\"https://www.sxsw.com/\" target=\"_blank\" rel=\"noreferrer noopener\">SXSW\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"sxsw\">\u003ca href=\"https://www.sxsw.com/\" target=\"_blank\" rel=\"noreferrer noopener\">SXSW\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18258,"sizeSlug":"full","linkDestination":"none","title":"sxsw_event_site","description":"","alt":"SXSW event site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png\" alt=\"SXSW event site\" class=\"wp-image-18258\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/sxsw_event_site.png\" alt=\"SXSW event site\" class=\"wp-image-18258\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>This conference uniquely blends professional panels with culture, showcasing forward-thinking business topics alongside festivals and awards ceremonies. This unique event takes a lot of detail and clear navigation to properly explain all the moving parts, and SXSW utilizes its home page to that end. The navigation bar at the top lists key event components alongside handy guides for attendees.\u003c/p>\n","innerContent":["\n\u003cp>This conference uniquely blends professional panels with culture, showcasing forward-thinking business topics alongside festivals and awards ceremonies. This unique event takes a lot of detail and clear navigation to properly explain all the moving parts, and SXSW utilizes its home page to that end. The navigation bar at the top lists key event components alongside handy guides for attendees.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Cirque du Soleil ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"cirque-du-soleil\">\u003ca href=\"https://www.cirquedusoleil.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Cirque du Soleil\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"cirque-du-soleil\">\u003ca href=\"https://www.cirquedusoleil.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Cirque du Soleil\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18247,"sizeSlug":"full","linkDestination":"none","title":"cirque_du_soleil_site","description":"","alt":"Cirque du Soleil site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png\" alt=\"Cirque du Soleil site\" class=\"wp-image-18247\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/cirque_du_soleil_site.png\" alt=\"Cirque du Soleil site\" class=\"wp-image-18247\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>The iconic performance company puts on unique events through standalone engagements and touring companies. Choose from more than a dozen shows with easy navigation at the top, while easy-to-find search features let you find the right date and buy tickets with ease. An FAQ has details about cancellations and postponements — must-have information for ticket holders to know when circumstances change.\u003c/p>\n","innerContent":["\n\u003cp>The iconic performance company puts on unique events through standalone engagements and touring companies. Choose from more than a dozen shows with easy navigation at the top, while easy-to-find search features let you find the right date and buy tickets with ease. An FAQ has details about cancellations and postponements — must-have information for ticket holders to know when circumstances change.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Chattanooga Festivals of Black Arts & Ideas","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"chattanooga-festivals-of-black-arts-ideas\">\u003ca href=\"https://www.blackartsandideasfest.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Chattanooga Festivals of Black Arts & Ideas\u003c/a>\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"chattanooga-festivals-of-black-arts-ideas\">\u003ca href=\"https://www.blackartsandideasfest.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Chattanooga Festivals of Black Arts & Ideas\u003c/a>\u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18249,"sizeSlug":"full","linkDestination":"none","title":"black_arts_ideas_festival_site","description":"","alt":"Chattanooga Festivals of Black Arts & Ideas site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png\" alt=\"Chattanooga Festivals of Black Arts & Ideas site\" class=\"wp-image-18249\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/black_arts_ideas_festival_site.png\" alt=\"Chattanooga Festivals of Black Arts & Ideas site\" class=\"wp-image-18249\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>This festival series puts on a number of ongoing, multi-day events throughout the year to celebrate Black arts. A clear schedule breaks down each event and allows you to view details and buy tickets to each with ease. A thorough guide on the site covers frequently asked questions and displays highlights from past events.\u003c/p>\n","innerContent":["\n\u003cp>This festival series puts on a number of ongoing, multi-day events throughout the year to celebrate Black arts. A clear schedule breaks down each event and allows you to view details and buy tickets to each with ease. A thorough guide on the site covers frequently asked questions and displays highlights from past events.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"ESPA Annual Conference ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"espa-annual-conference\">\u003ca href=\"https://espaonline.org/conference-2026/\" target=\"_blank\" rel=\"noreferrer noopener\">ESPA Annual Conference\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"espa-annual-conference\">\u003ca href=\"https://espaonline.org/conference-2026/\" target=\"_blank\" rel=\"noreferrer noopener\">ESPA Annual Conference\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18245,"sizeSlug":"full","linkDestination":"none","title":"espa_conference_site","description":"","alt":"ESPA Annual Conference site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png\" alt=\"ESPA Annual Conference site\" class=\"wp-image-18245\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/espa_conference_site.png\" alt=\"ESPA Annual Conference site\" class=\"wp-image-18245\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>The ESPA Annual Conference website lists the details on when and where the next event will be held. The conference for event services professionals includes main stage speakers on its home page as well as a video summary of the previous gathering to give attendees insight into the event’s atmosphere and content. \u003c/p>\n","innerContent":["\n\u003cp>The ESPA Annual Conference website lists the details on when and where the next event will be held. The conference for event services professionals includes main stage speakers on its home page as well as a video summary of the previous gathering to give attendees insight into the event’s atmosphere and content. \u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Imex America ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"imex-america\">\u003ca href=\"https://www.imexamerica.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Imex America\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"imex-america\">\u003ca href=\"https://www.imexamerica.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Imex America\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18244,"sizeSlug":"full","linkDestination":"none","title":"imex_event_site","description":"","alt":"Imex America event website","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png\" alt=\"Imex America event website\" class=\"wp-image-18244\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/imex_event_site.png\" alt=\"Imex America event website\" class=\"wp-image-18244\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>The meetings and events industry’s annual conference features exhibitors and education over the course of three days in Las Vegas. Links in the hero area of the home page take visitors to important info on what makes the event worth attending and how to plan their time at the show. At the top of a homepage, an auto-play video features an immersive look at past events. \u003c/p>\n","innerContent":["\n\u003cp>The meetings and events industry’s annual conference features exhibitors and education over the course of three days in Las Vegas. Links in the hero area of the home page take visitors to important info on what makes the event worth attending and how to plan their time at the show. At the top of a homepage, an auto-play video features an immersive look at past events. \u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Comic-Con San Diego ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"comic-con-san-diego\">\u003ca href=\"https://www.comic-con.org/\" target=\"_blank\" rel=\"noreferrer noopener\">Comic-Con San Diego\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"comic-con-san-diego\">\u003ca href=\"https://www.comic-con.org/\" target=\"_blank\" rel=\"noreferrer noopener\">Comic-Con San Diego\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18246,"sizeSlug":"full","linkDestination":"none","title":"comic-con_event_site","description":"","alt":"Comic-Con San Diego site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png\" alt=\"Comic-Con San Diego site\" class=\"wp-image-18246\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/comic-con_event_site.png\" alt=\"Comic-Con San Diego site\" class=\"wp-image-18246\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>The iconic pop culture conference is jam-packed with interesting panels and fun events, all of which are organized on the main page of the site. The San Diego installation of the annual conference keeps with the event’s roots as a comic book forum, utilizing these motifs throughout. The main page for the conference features information about how to get to the event, with handy information about transportation and parking options. \u003c/p>\n","innerContent":["\n\u003cp>The iconic pop culture conference is jam-packed with interesting panels and fun events, all of which are organized on the main page of the site. The San Diego installation of the annual conference keeps with the event’s roots as a comic book forum, utilizing these motifs throughout. The main page for the conference features information about how to get to the event, with handy information about transportation and parking options. \u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Spartan Race ","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"spartan-race\">\u003ca href=\"https://www.spartan.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Spartan Race\u003c/a> \u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"spartan-race\">\u003ca href=\"https://www.spartan.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Spartan Race\u003c/a> \u003c/h3>\n"]},{"blockName":"core/image","attrs":{"caption":"","id":18259,"sizeSlug":"full","linkDestination":"none","title":"spartan_race_event_site","description":"","alt":"Spartan Race event site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png","width":669,"height":452}]},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png\" alt=\"Spartan Race event site\" class=\"wp-image-18259\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/spartan_race_event_site.png\" alt=\"Spartan Race event site\" class=\"wp-image-18259\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>Spartan Race holds contests across North America, and you can easily find the competition of your choice from the “find a race” button at the top of the website. A handy menu breaks down the event races by type, challenge, and age range, among other categories. Spartan Race also publishes handy content throughout the year, so training and recovering participants alike can still find value in the site even when they’re not actively training.\u003c/p>\n","innerContent":["\n\u003cp>Spartan Race holds contests across North America, and you can easily find the competition of your choice from the “find a race” button at the top of the website. A handy menu breaks down the event races by type, challenge, and age range, among other categories. Spartan Race also publishes handy content throughout the year, so training and recovering participants alike can still find value in the site even when they’re not actively training.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"level":3,"label":"Pastry Arts Virtual Summit","parent":"09ad7474-491e-4b88-811b-1d3e50624d84","checked":false,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"pastry-arts-virtual-summit\">\u003ca href=\"https://go.pastryartsmag.com/pastry-summit\" target=\"_blank\" rel=\"noreferrer noopener\">Pastry Arts Virtual Summit\u003c/a>\u003c/h3>\n","innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"pastry-arts-virtual-summit\">\u003ca href=\"https://go.pastryartsmag.com/pastry-summit\" target=\"_blank\" rel=\"noreferrer noopener\">Pastry Arts Virtual Summit\u003c/a>\u003c/h3>\n"]},{"blockName":"core/image","attrs":{"id":18260,"sizeSlug":"full","linkDestination":"none","title":"pastry_arts_summit_site","description":"","alt":"Pastry Arts Virtual Summit event site","sizes":[{"name":"thumbnail","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site-150x101.png","width":150,"height":101},{"name":"medium","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site-300x203.png","width":300,"height":203},{"name":"medium_large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png","width":669,"height":452},{"name":"large","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png","width":669,"height":452},{"name":"1536x1536","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png","width":669,"height":452},{"name":"2048x2048","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png","width":669,"height":452},{"name":"full","url":"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png","width":669,"height":452}],"caption":""},"innerBlocks":[],"innerHTML":"\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png\" alt=\"Pastry Arts Virtual Summit event site\" class=\"wp-image-18260\"/>\u003c/figure>\n","innerContent":["\n\u003cfigure class=\"wp-block-image size-full\">\u003cimg src=\"https://minio.production.cloudplatform.tech/wp-guru-guides-uploads/2026/05/pastry_arts_summit_site.png\" alt=\"Pastry Arts Virtual Summit event site\" class=\"wp-image-18260\"/>\u003c/figure>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>This one stands out because it’s a fully virtual event, unlike others on this list that are primarily focused on in-person attendance. This virtual format raises new questions about how to access the event, when to watch, and extra features that can be added on. Both basic and extended ticketing options are immediately available from the home page. In addition, an FAQ on the home page explains the ins and outs of the event.\u003c/p>\n","innerContent":["\n\u003cp>This one stands out because it’s a fully virtual event, unlike others on this list that are primarily focused on in-person attendance. This virtual format raises new questions about how to access the event, when to watch, and extra features that can be added on. Both basic and extended ticketing options are immediately available from the home page. In addition, an FAQ on the home page explains the ins and outs of the event.\u003c/p>\n"]},{"blockName":"core/heading","attrs":{"label":"Put your website to work for your next event","checked":true,"isBlocked":false},"innerBlocks":[],"innerHTML":"\n\u003ch2 class=\"wp-block-heading\" id=\"put-your-website-to-work-for-your-next-event\">Put your website to work for your next event\u003c/h2>\n","innerContent":["\n\u003ch2 class=\"wp-block-heading\" id=\"put-your-website-to-work-for-your-next-event\">Put your website to work for your next event\u003c/h2>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>The bottom line is that an event page is a living, breathing document of your event. Details will change as you get closer to the event, and its content will shift once your event has ended. Keeping your page up to date makes for a good event website, as it keeps visitors in the loop at all times and is not just contingent on a call to action to buy tickets.\u003c/p>\n","innerContent":["\n\u003cp>The bottom line is that an event page is a living, breathing document of your event. Details will change as you get closer to the event, and its content will shift once your event has ended. Keeping your page up to date makes for a good event website, as it keeps visitors in the loop at all times and is not just contingent on a call to action to buy tickets.\u003c/p>\n"]},{"blockName":"core/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n\u003cp>With \u003ca href=\"https://www.namecheap.com/visual/site-maker/\" target=\"_blank\" rel=\"noreferrer noopener\">Namecheap Site Maker\u003c/a>, you can begin marketing your event in minutes. Featuring an intuitive drag-and-drop builder, all the main information for your event can be showcased in a mobile-friendly, eye-catching design. You can add content at any time and make modifications as your event draws near. Whether you’re launching a new site dedicated to your event or adding a page to your existing web presence, Site Maker makes it happen.\u003c/p>\n","innerContent":["\n\u003cp>With \u003ca href=\"https://www.namecheap.com/visual/site-maker/\" target=\"_blank\" rel=\"noreferrer noopener\">Namecheap Site Maker\u003c/a>, you can begin marketing your event in minutes. Featuring an intuitive drag-and-drop builder, all the main information for your event can be showcased in a mobile-friendly, eye-catching design. You can add content at any time and make modifications as your event draws near. Whether you’re launching a new site dedicated to your event or adding a page to your existing web presence, Site Maker makes it happen.\u003c/p>\n"]}],"stickyMenu":[{"label":"What are the main considerations for an event webpage?","labelEdited":"What are the main considerations for an event webpage?","level":2,"anchor":"what-are-the-main-considerations-for-an-event-webpage"},{"label":"6 key features for an event webpage","labelEdited":"6 key features for an event webpage","level":2,"anchor":"n-6-key-features-for-an-event-webpage","children":[{"label":"Easy registration","labelEdited":"Easy registration","level":3,"anchor":"easy-registration"},{"label":"The main attractions","labelEdited":"The main attractions","level":3,"anchor":"the-main-attractions"},{"label":"Event schedule","labelEdited":"Event schedule","level":3,"anchor":"event-schedule"},{"label":"Travel information","labelEdited":"Travel information","level":3,"anchor":"travel-information"},{"label":"Images and videos ","labelEdited":"Images and videos ","level":3,"anchor":"images-and-videos"},{"label":"Important policies","labelEdited":"Important policies","level":3,"anchor":"important-policies"}]},{"label":"Is there a color scheme you should choose for an event’s webpage?","labelEdited":"Is there a color scheme you should choose for an event’s webpage?","level":2,"anchor":"is-there-a-color-scheme-you-should-choose-for-an-events-webpage"},{"label":"11 event website design examples","labelEdited":"11 event website design examples","level":2,"anchor":"n-11-event-website-design-examples"},{"label":"Put your website to work for your next event","labelEdited":"Put your website to work for your next event","level":2,"anchor":"put-your-website-to-work-for-your-next-event"}]},"status":200,"statusText":"OK"}}

11 best event website designs: What makes them great

Nick A. | May 12, 2026
11 mins

Event websites are fully dedicated to a conference, summit, convention, or other kind of event. They’re filled with helpful information to let visitors know what to expect. They can help establish you as a leader in the sector in which you’re hosting an event. And most importantly, they help attendees make reservations or buy tickets.

It may seem like a lot to have a whole website dedicated to a single event, but there’s plenty of content, information, and marketing that makes this kind of build worthwhile. Even so, a full website isn’t a must for all events — you can always create a page on your current site that serves a similar purpose. Whichever route you take, all successful event website designs include similar features. Learn about these must-have features and how to put them to work for your next blockbuster event.

What are the main considerations for an event webpage?

These considerations should be the main drivers of the website design for any type of event, from a sporting match to a networking breakfast:

- Communicating important information. Beyond the basic information about the event, highlight featured speakers, parties, and other components that will attract visitors — and sell tickets.

- Showcasing the highlights. In addition to a full event schedule, elevate the main attractions of your event by placing them front and center on your event’s website design.

- Good design. Just like any other pages on your website, a good event page communicates important information while conveying professionalism and catching visitors’ eyes.

- Informative, persuasive copy. Convince people to come. Remember, the main goal of your event webpage is to sell tickets, and good writing goes a long way in persuading people to reserve their spot.

6 key features for an event webpage

Successful event website pages are information-heavy while retaining their appealing designs — the best of both worlds to help attract attendees to your event. Here are the key features every event website or webpage needs to be successful. 

Easy registration

Signing up attendees is the main goal of any event registration page. Make it easy for visitors to understand their ticketing options, and make it even easier to pay. There are lots of event platforms, like Eventbrite, that handle the ticket sales and payment processing for you. All you need to do is link to the payment page, and attendees are registered with a few clicks.

The main attractions

What makes your event different? Why should someone come to your event? Highlighting the hallmark attractions is one way to turn a maybe into a yes. Utilize your site design to put the main events front and center. That can be a special speaker, a can’t-miss panel, a unique offering, or even a place to showcase event news that can help move more tickets.

Event schedule

Attending an event takes lots of planning, and a clear schedule can help your guests prepare accordingly. This is especially helpful for multi-day events where some attendees may not be able to come every day, or for events where multiple panels or speakers run at the same time.

Travel information

Instructions for how to get to your event can help attendees plan their trip. Some of the details you may want to include are driving directions from local highways, information about the closest airports, and pickup spots for ride-sharing on site. It’s also beneficial to provide parking options for drivers. If your event partners with local lodging options or offers special hotel deals, add that to the travel information.

Images and videos 

Make your event shine! If you have high-quality images and engaging video from prior events, this is the place to showcase them. These potent visuals can bring your event to life in a way that words alone can only take so far.

Important policies

Health and safety, cancellation, conduct, and other types of policies are important to disclose to ticket holders in advance. This way, they can make the best decisions for themselves if they need to transfer their ticket or if they aren’t feeling well. These policies can also reduce the number of questions you need to field, such as inquiries about refunds.

Is there a color scheme you should choose for an event’s webpage?

color palette
Photo by Pixabay

There are two types of color palettes to consider when building an event’s online presence, whether a full site or a single page. Those are the brand colors, and any special colors associated with the event itself.

For many organizations, the color scheme of the event is the same as the colors selected for your brand identity. Look at your logo to get inspiration for the colors you want to use on your event’s website or webpage. For larger events that have their own branding, the event itself may have its own color palette. Whichever way you go, make sure you prioritize consistency above all else in your event website design.

11 event website design examples

Ready to put your event out into the world? These 11 events all have websites dedicated to sharing relevant information and guiding visitors to buy tickets. Take some inspiration by exploring the examples listed below.

Austin City Limits Music Festival

Austin City Limits Music festival site

Music lovers, rejoice: Austin City Limits is one of the most renowned music festivals in the U.S., and with such a large festival comes lots of planning. The ACL website prioritizes the dates and location front and center. As you scroll down the page, you’ll find more information about the attractions beyond musicians, including food and ancillary events in between the music acts. Convenient buttons at the top of the page make it easy to buy tickets and sign up for updates.

Adobe Summit 

Adobe summit site

This conference for creative professionals attracts people from around the world. The Adobe Summit website showcases keynote speakers from the last event and a recap video to highlight what attendees at the next summit can expect. More details about each of the conference’s many sessions are conveniently linked on the home page. 

Bloomberg Technology Summit 

Bloomberg Technology Summit site

A bold graphic showcasing the conference’s theme greets visitors to the Bloomberg Technology Summit website. An easy-to-navigate menu features all the details for the event, from a list of speakers to a full agenda. Important themes for the event are front and center on the home page, drawing visitors into what they can expect at the summit.

SXSW 

SXSW event site

This conference uniquely blends professional panels with culture, showcasing forward-thinking business topics alongside festivals and awards ceremonies. This unique event takes a lot of detail and clear navigation to properly explain all the moving parts, and SXSW utilizes its home page to that end. The navigation bar at the top lists key event components alongside handy guides for attendees.

Cirque du Soleil 

Cirque du Soleil site

The iconic performance company puts on unique events through standalone engagements and touring companies. Choose from more than a dozen shows with easy navigation at the top, while easy-to-find search features let you find the right date and buy tickets with ease. An FAQ has details about cancellations and postponements — must-have information for ticket holders to know when circumstances change.

Chattanooga Festivals of Black Arts & Ideas

Chattanooga Festivals of Black Arts & Ideas site

This festival series puts on a number of ongoing, multi-day events throughout the year to celebrate Black arts. A clear schedule breaks down each event and allows you to view details and buy tickets to each with ease. A thorough guide on the site covers frequently asked questions and displays highlights from past events.

ESPA Annual Conference 

ESPA Annual Conference site

The ESPA Annual Conference website lists the details on when and where the next event will be held. The conference for event services professionals includes main stage speakers on its home page as well as a video summary of the previous gathering to give attendees insight into the event’s atmosphere and content. 

Imex America 

Imex America event website

The meetings and events industry’s annual conference features exhibitors and education over the course of three days in Las Vegas. Links in the hero area of the home page take visitors to important info on what makes the event worth attending and how to plan their time at the show. At the top of a homepage, an auto-play video features an immersive look at past events. 

Comic-Con San Diego 

Comic-Con San Diego site

The iconic pop culture conference is jam-packed with interesting panels and fun events, all of which are organized on the main page of the site. The San Diego installation of the annual conference keeps with the event’s roots as a comic book forum, utilizing these motifs throughout. The main page for the conference features information about how to get to the event, with handy information about transportation and parking options. 

Spartan Race 

Spartan Race event site

Spartan Race holds contests across North America, and you can easily find the competition of your choice from the “find a race” button at the top of the website. A handy menu breaks down the event races by type, challenge, and age range, among other categories. Spartan Race also publishes handy content throughout the year, so training and recovering participants alike can still find value in the site even when they’re not actively training.

Pastry Arts Virtual Summit

Pastry Arts Virtual Summit event site

This one stands out because it’s a fully virtual event, unlike others on this list that are primarily focused on in-person attendance. This virtual format raises new questions about how to access the event, when to watch, and extra features that can be added on. Both basic and extended ticketing options are immediately available from the home page. In addition, an FAQ on the home page explains the ins and outs of the event.

Put your website to work for your next event

The bottom line is that an event page is a living, breathing document of your event. Details will change as you get closer to the event, and its content will shift once your event has ended. Keeping your page up to date makes for a good event website, as it keeps visitors in the loop at all times and is not just contingent on a call to action to buy tickets.

With Namecheap Site Maker, you can begin marketing your event in minutes. Featuring an intuitive drag-and-drop builder, all the main information for your event can be showcased in a mobile-friendly, eye-catching design. You can add content at any time and make modifications as your event draws near. Whether you’re launching a new site dedicated to your event or adding a page to your existing web presence, Site Maker makes it happen.

Frequently asked questions

You can increase registrations by designing an event landing page with a clear call to action. Include key details above the fold, including the event name, dates, and location, and add high-quality images that make the event appealing to site visitors.

To make a mobile-friendly design for an event website, ensure that images and text appear correctly when viewed from a phone or tablet. Create a menu that enables users to quickly navigate to different areas of the site and make sure the registration process is as simple and straightforward as possible.

Event websites should be launched at least a few months prior to the event. However, if the event involves travel or significant preparation on the part of the attendees, plan to launch the site at least six months before the event. Consider creating a microsite even earlier to announce the event before the full website is ready to launch.


Biography

Picture of Nick A.

Nick A.

Nick Allen is a writer, photographer, and content marketer. He’s also the founder of BrainBoost Media, a boutique content and operations studio. With a wide range of interests, he enjoys reading and writing about sports, entrepreneurship, and start-ups.

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