Melissa Fletcher

What you'll learn: It’s essential to have a clear understanding of your social media target audience so you can create promotions and engaging posts.

What you'll learn: What type of content should you post? Discover the most winning social media content ideas that you can use again and again.

What you'll learn: A social media content calendar is even more important for startups and small businesses now than ever. Here’s why.

What you'll learn: A good Social Media Management tool will even let you search keywords to identify people that would be interested in your products or services, and flag user feedback so you never miss an opportunity to build a brand relationship.

What you'll learn: To know how to create great content on social media, you first have to understand what type of content inspires people to engage and share.