Yellow logo design ideas

Looking for the happiest color to help represent your brand? Yellow is the logo color for you. Just about every shade of yellow is associated with positive, cheerful feelings. This sunny color can also be used to signify a warm, joyful energy and a connection to nature.

Using eye-catching yellow as the color choice for your brand logo helps to call attention to your design. Yellow is also thought to stimulate mental activity, which is why it’s often used for educational companies like National Geographic.

If you want a logo with more than one shade in its color palette, you’ll find that yellow combinations are some of the most striking. Yellow and blue create a balanced and energizing pairing favored by brands like Warner Brothers, Goodyear, and IKEA.

If you want to stimulate the appetite using color psychology, combine red and yellow like many fast food restaurants have done, including McDonald’s, Wendy’s, and In-N-Out.

Other great color combinations involving this hue include orange and yellow for warm, happy vibes along with yellow and black, which is often used for safety purposes. For a unique and creative look, combine yellow with purple, which is its complementary color on the color wheel.