Veterinary logo design ideas

If you’re creating a logo for a veterinary clinic or mobile vet service, start by thinking about your target audience. What are they looking for in a vet? What types of animals do they have and what services do they need?

The answers to these questions will help you determine what imagery to include in your vet logo. For example, you might use an animal logo featuring dogs and cats if you primarily treat household pets vs. a vet clinic logo with pigs, cows, and horses if you focus on farm animals.

Including signs of your medical expertise and abilities can also instill trust in your potential clients. Some vets include the veterinary caduceus in their logo. The cross symbol is often used for emergency vet services.

Next, think about what qualities you want to emphasize about your approach to veterinary medicine. Colors can help you express this in your logo design. Blue is associated with calm and peace, so it’s a good choice for a vet clinic logo if you pride yourself on putting anxious animals at ease. If you favor holistic treatments, design your logo with the color green for its connection to nature and health.