Create an inviting hotel logo that’s undeniably appealing to potential guests. Get graphic design inspiration from a variety of professionally designed logos for hotels.
A strong hotel logo design should convey something about the experience that guests can expect when booking a room. This will help you connect with your target audience and reduce the number of vacancies at your property.
For example, if you run a five-star hotel with upscale accommodations and amenities, the goal is to find guests looking for that type of experience. Adding luxury touches to your logo, like gold colors and a sophisticated font, helps to emphasize this connection.
Perhaps you’re designing a logo for a boutique hotel with tropical-themed styling. Consider creating a logo with colors and shapes that reflect your decor and showcase your unique atmosphere.
If you have a budget hotel without splashy amenities or interior design, focus on other qualities that you have to offer. For example, the color blue can be used to symbolize the comfort, security, and peacefulness that guests will experience during their stay.
Look to other hotel brands for design inspiration. Hyatt Place features a modern logo with a sans serif font and colorful dots to showcase contemporary decor and a casual, inviting vibe. The golden lion in the MGM Grand logo is a symbol of its powerful and affluent clientele.
Check out these logo ideas to help spark your imagination
Logo Maker is part of Visual — a suite of creative design tools, exclusive to Namecheap.
Visual is a simple and affordable collection of creative tools that helps small businesses, entrepreneurs, and freelancers bring their brands to life. Visual makes it easy for anyone of any skill level, to design all the essential elements of their brand. From creating a logo for your business, to building a basic website, and designing business cards, Visual can help bring awareness to any brand. Check out our other Visual tools, Site Maker, Card Maker, Stencil, and Business Name Generator.
When you’re ready to begin designing your hotel logo, click on Create free logo. Follow along through the prompts as Logo Maker helps you select each of the design elements for your logo template. Suggestions will be provided to assist you in choosing the best features for your brand. The entire process takes only a few minutes, and you’ll get a number of custom logo options at the end.
You can create and save any hotel logo designed with Logo Maker as long as you have a free Namecheap account. After you make an account, you’ll be able to view all of your saved hotel logos in one place. Simply log in to your account, go to the Logo Maker page, and click on View my existing logos at the top to see your collection of saved logo designs and edit or download them as needed.
You need two main file formats for your brand logo: PNG and SVG. Generally, PNG images are used as web graphics, while SVG images can be scaled to any size without losing quality or clarity.
Both of these file formats are included with every download from Logo Maker. You’ll also receive different image sizes to suit various marketing applications.
Yes, the name of your hotel should be prominently displayed in your logo design. If you look at other hotel brands for inspiration, you’ll find that this is very common in the industry.
While you may decide to include icons or images as well, it’s important for potential guests to be able to see your hotel name instantly when viewing your logo. Choose a font that is easy to read and a bold color to help your hotel name stand out.