So, you’ve come up with the perfect domain name for your website. You’ve performed a regular domain name search, and your domain name of choice is available in the always-recognizable .com top-level domain (TLD – the last few letters located to the right of the dot in a web address), sweet! All you need to do is register it, be on your merry way, and never think about things like registering domains ever again.
Except that isn’t always the case, especially if you’re a small business owner. If you’re launching a personal website, or if you happen to be a freelancer offering limited products or services, you may be able to get away with just one domain name. However, for businesses it could be beneficial to have several domain names pointing towards your main site, as well as names for sub-domains and sub-brands you have now or will launch in the future.
Buying multiple domains when you’re starting out makes a lot of sense. You won’t run the risk of having to chase down any particular extensions down the line, potentially forking over big bucks to someone who happened to purchase it first. How many domains you should buy is dependent on your business and what makes sense for you. It would be an expensive endeavor to go for every available domain extension. Apart from go-tos like .com and .net, a good rule of thumb is to opt for TLD extensions that are relevant to your niche and your location.
Namecheap’s Beast Mode search tool makes searching for, and registering, multiple domains easy. You can search for up to 5,000 potential domain names at once, and you can do it while using themed filters that make it easy to find the right name in your niche. Photography websites can choose from TLDs like .studio, .photography, and .pictures (to name just a few) while technology companies have a wealth of domain extensions such as .io, .ai, and .online.
When you find domain names that you want to register, you can add up to 50 to your cart at a time. In a matter of moments, you can register all the domains you’ll ever need for your website. Not too shabby!
Before we explore how the Beast Mode tool works a little more, let’s talk more about why registering multiple domains can be beneficial for business.