Nick Allen

Nick Allen is a writer, photographer, and content marketer. He’s also the founder of BrainBoost Media, a boutique content and operations studio. With a wide range of interests, he enjoys reading and writing about sports, entrepreneurship, and start-ups.

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guide

11 grand opening ideas for small businesses

General Marketing, Online Marketing

Kick off your new business with a strong marketing strategy by organizing a grand opening that draws in new customers.

September 2021

8 mins

guide

12 logo design tips to learn before designing

Logo Design, Web Design & Branding

Learn useful graphic design tips for logos and how to use typefaces, shapes, and colors to communicate your brand identity.

August 2021

9 mins

guide

How to print a logo: the complete guide to logo printing

Logo Design, Web Design & Branding

Prep your logo for printing with this helpful guide to the different settings, colors, and files for crisp, clear results.

August 2021

12 mins

guide

8 tips for choosing and using brand colors

General Branding, Web Design & Branding

Every color carries meaning. Learn how to use color psychology when selecting the best shades to represent your brand.

August 2021

12 mins

guide

Making a logo? Follow these 8 logo design principles

Logo Design, Web Design & Branding

Get to know the most important design principles that should go into making your own distinctive and memorable logo.

August 2021

9 mins

guide

7 tips for writing a slogan for your company, plus examples to get inspired

Brand Voice & Messaging, Web Design & Branding

Review the basics of business slogans with this guide featuring famous examples and tips for writing your own slogan.

August 2021

13 mins

guide

When is the right time to redesign a logo?

Logo Design, Web Design & Branding

Get tips on how to know when your logo needs an update and examples from famous brands in this logo redesign guide.

August 2021

11 mins

guide

9 types of logos and how to pick the right one for your brand

Logo Design, Web Design & Branding

Before you create your own logo, read up on the nine types of logos to figure out which is the best fit for your brand.

August 2021

12 mins

guide

What's the ideal logo size? Guidelines for websites and social media

Logo Design, Web Design & Branding

Get details on the best practices for brand logo sizes on social media, websites, and other key marketing applications.

August 2021

8 mins

guide

How much does a logo design cost?

Logo Design, Web Design & Branding

Get a complete guide to the cost of logo design services and learn about online options that are totally free to try.

August 2021

7 mins

guide

What is a tagline? 8 steps to create a perfect tagline for your business

Brand Voice & Messaging, Web Design & Branding

Brush up on tagline basics and review examples from successful brands to help craft a unique tagline for your brand.

August 2021

10 mins

guide

Logo vs. branding: What's the difference?

General Branding, Web Design & Branding

Get expert advice on the differences between logos and brands and find out how to craft a distinctive brand identity.

July 2021

6 mins

guide

What do logo shapes say about your brand?

Logo Design, Web Design & Branding

Learn how to harness the hidden meanings of lines and shapes when crafting a logo for your business or personal brand.

July 2021

8 mins

guide

What can we learn from famous logo evolutions?

Logo Design, Web Design & Branding

Find out how eight of the world’s most famous brands changed their logo and get details on why it did or didn’t succeed.

July 2021

12 mins

guide

What is a logo? Learn more about this branding basic

Logo Design, Web Design & Branding

Learn what a logo is, why it’s important, and how you can create one for your personal brand or business.

July 2021

10 mins

guide

Colors and feelings: How different colors affect our emotions

Web Design, Web Design & Branding

Discover how to use the relationship between colors and emotions when promoting your brand.

July 2021

10 mins

guide

Business Cards Dos and Don’ts

General Marketing, Online Marketing

Check business cards dos and don’ts in 2022, business card etiquette

April 2021

12 mins