Web publishing, whether it’s content marketing, blogging or social media, means that everyone is a publisher these days. If you knew you’d be writing so much and publishing it for the whole world to see, maybe you would have paid a bit more attention during high school English classes! Thankfully, there are tools available to … Continue reading Tools to Proofread your Content
Gutenberg: the biggest name in WordPress right now. No, not Johannes Gutenberg, the inventor of movable type that led to a printing revolution in 15th century Europe. When we say Gutenberg, we mean the upcoming WordPress version 5.0 release. In anticipation of this change, we dug into what Gutenberg will mean to WordPress users and … Continue reading What’s the Big Deal about Gutenberg?
While the festive season is certainly the busiest time of year, for solopreneurs and the like, this can often result in a noticeable slowing down in terms of projects, gigs, or jobs coming in. This all being said, how do you keep your solo business efforts chugging along and your end-of-year targets met when the … Continue reading How to Keep Business Up During Seasonal Slowdowns
Earlier this year, The Daily Mail published an article revealing that Geoffrey Owens, an actor best known for his role on the hit series “The Cosby Show,” was working a menial supermarket job. The intent of this article was, no doubt, to stir up a minor scandal around the once-famous actor’s current state: “how awful … Continue reading Why a Day Job (or Two) is Good for Your Career
One of the first plugins that WordPress users tend to install is Jetpack, which is made by Automattic, the company that also brings you WordPress.com. Jetpack is sort of a ‘plugin of plugins’ with features covering promoting, designing, managing and securing your blog. Included in Jetpack is Jetpack Comments, which lets site visitors leave a … Continue reading Rev up Your Blog Comments with Jetpack
When people need a new website, they almost always start with the design—how it’s going to look. And while visual design is always important, you need to consider the underlying structure. This is often referred to as the “information architecture.” And once you’ve built a website, you need to make sure it meets the needs … Continue reading How to Design a Website with Your Users in Mind
You’ve probably thought a lot about how to promote your website online. You buy advertising, post links to social media and write great content. What about offline promotion? There’s a huge opportunity to promote your business in real life. Don’t miss these opportunities to spread the word about your business. Business Cards Business cards are … Continue reading 5 Offline Ways to Promote Your Website
Congrats! You’ve just heard from a prospective client who wants you for their next project. Before you start patting yourself on the back, take a moment to consider the question that always comes next: “So, what’s your going rate these days?” Here’s how to keep your cool (and your upcoming gig) when going solo as … Continue reading The Foolproof Way To Price Your Solo Business
“Good design is good business” – Thomas Watson, Jr. Pick your favorite website. Do you love how Facebook immediately serves up your friends’ updates and interests? Or is Amazon your first choice for effortless shopping list-making? Does the simplicity of Google’s search page make you feel more in charge of the Internet? Maybe a website … Continue reading Who Cares About an Ugly Website Anyway?
WordPress was created for blogging but it has become much more than that. It’s a full-blown content management system (CMS) that can be used for building any type of website. In fact, 31% of the web is published using WordPress! The sky is truly the limit when it comes to building sites on WordPress. You … Continue reading WordPress Isn’t Just for Blogs